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Cover Quote: October 1992

I want to suggest that if a real artificial intelligence (AI) is going to be built, sociologists will have to play a major part in it. The limits on computer models so far have resulted from the fact that they represent intelligence as if it were a free-standing individual mind. But human thinking is basically social. Not only that; a successful AI is going to have to be emotional! We have made a mistake in trying to make it too rational, too much of a super-intelligence, without the more essential human qualities.

- Randall Collins
Sociological Insight: An Introduction to Non-obvious Sociology, 1992
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